About Us
Workwear Group (WWG) is part of Wesfarmers Industrial & Safety a division of Wesfarmers, a top 20 ASX listed company with over 100,000 employees. Housed under the banner of Workwear Group, our three iconic brands - KingGee, Hard Yakka and NNT - have been in the business of delivering workwear since the late 1920's.
We are the trusted partner in workwear solutions, manufacturing over seven million units each year. What sets us apart is our continuous investment in innovation, market knowledge, pioneering ideas and sustainability practices.
We work as one team. We put our customers first and are passionate about what we do. Joining WWG is an opportunity to thrive in an inspiring, safe, and inclusive community.
About the Role
The Sales Manager is responsible for developing and maintaining strong relationships with key wholesale customers, driving sales growth through strategic brand and product launches and marketing campaigns, and creating and implementing sales strategies.
This role involves coordinating with marketing and product teams, analysing market trends to identify opportunities, overseeing campaign management, performance analysis, and reporting, while ensuring exceptional customer service and support. Additionally, the position includes growing our brands' Share of Wallet (SOW), Share of Voice (SOV), and Share of Space (SOS) with these key wholesale customers.
What you’ll be doing
- Own the customer strategy and tiering, integrate it with the wider Workwear Group strategy.
- Manage sales, expenses, budgeting, performance, and governance measures.
- Identify account growth opportunities and risks; establish KPIs (Key Performance Indicators) and resource allocations.
- Drive financial goals including sales, margin, costs, capital employed (SOH - Stock on Hand), and profit.
- Identify and pursue national customer partnerships, brand, product, and marketing opportunities.
- Manage product and brand launches, campaign management, and negotiate commercial interests to grow SOW (Share of Wallet), SOV (Share of Voice), and SOS (Share of Space).
- Build relationships with account representatives, understand customer needs, make sales, and manage contract negotiations.
- Conduct product demos, presentations, and training for customers and employees; set up and facilitate trade shows, conferences, and other events.
- Prepare, plan, and execute key wholesale customers' QBRs (Quarterly Business Reviews).
- Negotiate WWG's contract terms and commercial interests during QBRs with customers.
Who we’re looking for
At our company, we value not only our great brands but also the people and teams that drive our success. In addition to technical skills, we seek team members who possess the following personable qualities:
- Strong work ethic and are committed to showing up for a team
- Openness to receive coaching and embrace self reflection and self growth
- Accountability for your actions, and emotions, and actively venture beyond your comfort zone
- Embrace innovation, take calculated risks, and inspire others to think outside the box
- Ability to build meaningful relationships, we prioritise our customers. Balancing commercial goals with customer satisfaction is key
- Ethical standards and demonstrating honesty and integrity in all interactions is fundamental to our team culture.
What we’re looking for
You will be highly commercial and possess strong communication skills to influence stakeholders at all levels. Along with your business acumen, you will have:
- Minimum 5 years in similar role
- Extensive and successful experience in sales management or major accounts management
- Being able to work effectively in a high pressured fast paced environment with multiple competing demands
- Budgeting and forecasting
- Presentation and interpersonal skills
- Excellent oral / written communication skills
- Organisational and planning skills
What we offer
- The chance to join a great team of like-minded, hard-working people who are passionate about achieving our vision and the growth objectives of the company.
- Flexible working environment, allowing for work from home day/s each week.
- A competitive salary package and suite of benefits and perks, including a 50% discount on our brands Hard Yakka, KingGee and NNT and 5% Wesfarmers discount for Kmart, Bunnings, Officeworks and more.
- A tailored career and development plan, plus reward and recognition programs. Whatever your goals we’re here to support you on that journey.
- Our Wellbeing program, Thrive, with activities designed to support the Financial Wellness of our team, Celebrate Diversity, ensure we Get Physical and maintain Healthy Minds, including challenges, yoga, meditation and access to our Employee Assistance Program.
- We Learn, a dedicated hub for all things learning and development.
We actively work on creating a safe and inclusive environment free of discrimination. At Workwear Group we aspire to build a culture where diversity is celebrated, where Team Members feel a sense of “I Belong” and are empowered to bring their whole selves to work.
You can follow us on LinkedIn or see our company careers page for more opportunities https://www.workweargroup.com.au/careers
Thank you for your interest in Workwear Group. Due to anticipated high volumes of applicants, only shortlisted candidates will be contacted.