Business Development & Product Manager - InternationalHybrid

About Us

Workwear Group (WWG) is part of Wesfarmers Industrial & Safety a division of Wesfarmers, a top 20 ASX listed company with over 100,000 employees. Housed under the banner of Workwear Group, our three iconic brands - KingGee, Hard Yakka and NNT - have been in the business of delivering workwear since the late 1920's. 

We are the trusted partner in workwear solutions, manufacturing over seven million units each year. What sets us apart is our continuous investment in innovation, market knowledge, pioneering ideas and sustainability practices.

We work as one team. We put our customers first and are passionate about what we do. Joining WWG is an opportunity to thrive in an inspiring, safe, and inclusive community.

About the Role

As our International Business Development & Product Manager, you will play a key role in driving global growth by identifying new market opportunities, shaping product strategy, and developing commercial initiatives that deliver value to customers across international markets.

Working closely with the Group Manager, International Sales, you will leverage market insights, customer feedback and competitive analysis to influence product direction, differentiate our offering, and support sustainable revenue growth. This highly collaborative role partners across Design, Marketing, Sales, Sourcing and Customer Support teams, balancing strategic thinking with hands-on execution to ensure our products and market approach align with evolving customer needs and business objectives.

What you’ll be doing

• Analyse international market trends, competitor activity and customer insights to identify growth opportunities and guide product strategy.
• Develop and maintain competitive pricing strategies across product categories to maximise market performance and profitability.
• Research emerging trends in fabrics, leathers, colours, materials and product design to inform range development.
• Gather and translate customer, consumer and sales team feedback into new product development initiatives and product improvements.
• Partner with Merchandise and Design teams to develop and refine product ranges tailored to international market requirements.
• Build and maintain strong relationships with key international customers, distributors and commercial partners.
• Analyse consumer purchasing behaviour and provide recommendations during range reviews and buying decisions.
• Collaborate with international partners to establish category pricing, product positioning and brand architecture strategies.
• Support the development and execution of international marketing initiatives, product launches, digital promotions and wearer trials.
• Lead product development briefs and manage the NPD process, ensuring product specifications, quality standards and manufacturing requirements are successfully delivered.

Who we’re looking for

At our company, we value not only our great brands but also the people and teams that drive our success. In addition to technical skills, we seek team members who possess the following personable qualities:

• Strong work ethic and are committed to showing up for a team
• Openness to receive coaching and embrace self reflection and self growth
• Accountability for your actions, and emotions, and actively venture beyond your comfort zone
• Embrace innovation, take calculated risks, and inspire others to think outside the box
• Ability to build meaningful relationships, we prioritise our customers. Balancing commercial goals with customer satisfaction is key
• Ethical standards and demonstrating honesty and integrity in all interactions is fundamental to our team culture.

What we’re looking for

• 3+ years' experience in the footwear and apparel industry, with strong knowledge of product trends, market dynamics and customer requirements.
• Proven sales and key account management experience (minimum 2 years), with the ability to build and grow international customer and partner relationships.
• Demonstrated experience working with Product, Design and Merchandise teams to deliver successful product development and range strategies.
• Strong commercial and analytical capability, including pricing strategy, margin management, cost control and achieving profitability targets.
• Technical knowledge of footwear construction and manufacturing, with the ability to contribute throughout the product development lifecycle.

What we offer

• The chance to join a great team of like-minded, hard-working people who are passionate about achieving our vision and the growth objectives of the company.
• Flexible working environment, allowing for work from home day/s each week.
• A competitive salary package and suite of benefits and perks, including a 50% discount on our brands Hard Yakka, KingGee and NNT and 5% Wesfarmers discount for Kmart, Bunnings, Officeworks and more.
• A tailored career and development plan, plus reward and recognition programs. Whatever your goals we’re here to support you on that journey.
• Our Wellbeing program, Thrive, with activities designed to support the Financial Wellness of our team, Celebrate Diversity, ensure we Get Physical and maintain Healthy Minds, including challenges, yoga, meditation and access to our Employee Assistance Program.
• We Learn, a dedicated hub for all things learning and development. 

We actively work on creating a safe and inclusive environment free of discrimination. At Workwear Group we aspire to build a culture where diversity is celebrated, where Team Members feel a sense of “I Belong” and are empowered to bring their whole selves to work.

 You can follow us on LinkedIn or see our company careers page for more opportunities https://www.workweargroup.com.au/careers

Workwear Group is a recognised Veteran Employment Supporter we encourage you to advise us of any prior service through the recruitment process. We value the unique capabilities, leadership and lived experience veterans bring to our workforce, and we are committed to creating an environment where their skills can thrive.

​Thank you for your interest in Workwear Group. Due to anticipated high volumes of applicants, only shortlisted candidates will be contacted. We are not seeking support for this recruitment, our inhouse recruitment have got it! Thanks

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