AI Business Integration Lead

Established in 2022, OneDigital brings together Wesfarmers’ digitally native businesses, including the OnePass membership program and the Group data asset. We’re the engine behind Wesfarmers’ data and digital transformation, turning millions of customer interactions into game-changing insights that shape how Australians shop, live and connect.

Joining Wesfarmers OneDigital means you’ll:

• Work with some of Australia’s most iconic brands and be part of one of the country’s largest and most respected employers, known for its steady growth and strong performance.
• Belong to a genuinely supportive team—a group of down-to-earth people who value integrity, openness, accountability and entrepreneurial spirit.
• Grow your career with confidence, backed by development opportunities and long-term progression across the broader Wesfarmers Group.
• Contribute to something bigger, with a company globally recognised for its commitment to sustainability.
• Be part of a future-focused digital ecosystem, with significant investment in data, technology, and customer experience innovation.

To learn more - here is a bit about the Wesfarmers Way and our Values: The Wesfarmers Way.

So, want to help reshape the future of retail? Good call. Join us and create smarter, more rewarding experiences for millions of Australians, one insight at a time.

This role is responsible for bridging the gap between AI capabilities and business needs. The AI Business Integration Lead identifies high-impact AI use cases, defines implementation approaches, and ensures that AI solutions are measurable, scalable, and understandable to non-technical stakeholders. The role plays a critical part in embedding AI into core business operations and fostering adoption across teams.

What you’ll be doing

• Translate business challenges into AI opportunities by identifying and scoping use cases across functions.
• Define the best-fit AI models and implementation approaches for each use case, considering feasibility, impact, and ethical implications.
• Develop clear, engaging documentation and presentations that explain AI concepts, benefits, and risks to non-technical audiences.
• Collaborate with data scientists, engineers, and product teams to ensure successful delivery of AI solutions.
• Establish and track success metrics for AI initiatives, ensuring alignment with business KPIs.
• Support change management and adoption efforts by working closely with business stakeholders.
• Contribute to the development of reusable prompt templates, agent libraries, and knowledge-sharing frameworks.
• Stay current with AI trends, tools, and regulatory considerations to inform strategy and execution

What you'll bring to the table

• 3–5 years of experience in AI, digital transformation, or business consulting roles.
• Demonstrated experience in AI use case development and delivery.
• Exposure to prompt engineering, LLMs, or GenAI platforms is highly desirable.
• Strong communication and facilitation skills.
• Strong knowledge of AI concepts, models, and applications, with the ability to explain them clearly to non-technical stakeholders.
• Proven experience in business analysis or strategy roles, ideally with exposure to AI or data-driven projects.
• Ability to translate business needs into technical requirements and vice versa.
• Strong facilitation, communication, and storytelling skills with experience influencing senior stakeholders.
• Understanding of change management principles to support adoption of AI solutions.
• Familiarity with AI ethics, governance, and regulatory considerations.
• Strong analytical and problem-solving skills with the ability to balance short-term delivery and long-term strategic outcomes.

Key Team Member Benefits

To support you at work, what you value in life and in the community, our team member benefits include:

·      Competitive remuneration and participation in our annual incentive programs

·      Fantastic career and development opportunities within your role and across a diverse range of businesses within the Group

·      Convenient city location

·      Modern and spacious end of trip facilities

·      Supported Learning opportunities

·      Paid primary carer parental leave (16 weeks) and non-primary carer parental leave (4 weeks)

·      Paid leave to volunteer within the community

·      Hybrid working – we balance working together with working flexibly

·      A team member discount card and discounts across a range of businesses – including Bunnings, Kmart, Target, Officeworks, Clearskin Care and Kleenheat Gas

·      Free OnePass membership

Next steps

If this sounds like your next career move, then click on the ‘Apply’ button now! Please note that we may commence interviewing candidates prior to the application closing date.