Creative Director

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Schnitz is looking for a Creative Director to lead the Schnitz creative story — shaping how the brand comes to life across every touchpoint, from in-store experiences to integrated campaigns across digital, social, packaging, POS and beyond.

You’ll bring bold, culturally relevant ideas to life at pace in a fast-moving QSR environment, partnering closely with Marketing, Operations, Digital and Franchise teams to ensure Schnitz stays consistent, distinctive, and unforgettable across the network.

Key Duties & Responsibilities

Brand & Creative Leadership:

• Lead and evolve the brand’s creative vision and identity
• Ensure consistent brand expression across all channels and customer touchpoints
• Act as the guardian of the brand, protecting and strengthening brand equity

Campaigns & Content:

• Lead creative development for national campaigns, promotions, and menu launches
• Translate marketing and business objectives into compelling creative concepts
• Oversee content creation across social media, digital, CRM, and always-on channels
• Develop creative that resonates with Australian consumers and culture

Team & Agency Management:

• Lead, mentor, and inspire internal creative teams
• Manage external creative, production, and media agency relationships
• Provide clear creative direction, approvals, and feedback

Cross-Functional Collaboration:

• Partner closely with Marketing, Operations, Product, Digital, and Franchise teams
• Ensure creative execution is scalable and operationally achievable
• Support franchise partners with creative guidelines and campaign toolkits

Execution & Performance:

• Deliver high-quality creative at pace
• Manage creative budgets and production timelines
• Review campaign performance and optimise creative effectiveness

What We’re Looking For:

• 8+ years’ experience in a senior creative role
• Experience within QSR, retail, FMCG, or agency environments
• Strong portfolio showcasing integrated, multi-channel campaigns
• Deep understanding of digital, social, and content-led marketing
• Strong stakeholder management and leadership capability
• Ability to balance creativity with speed-to-market and commercial outcomes
• Experience working with franchise or multi-site brands highly regarded

Schnitz is committed to fostering an inclusive and respectful workplace environment. We hire great people from a wide variety of backgrounds - not just because it is the right thing to do, but because it makes our organisation stronger. We encourage applications from Aboriginal and Torres Strait Islander people and other people of colour, people from culturally diverse backgrounds, LGBTQIA+ people and those with a disability.