About Us
We’re known for being the country’s most popular rewards, helping Australian’s get more of what they value beyond the checkout. And through our extended network of partnerships with other nationally recognised brands, we make every day simpler, easier and more rewarding for our members. Plus, we’re also the winner of Canstar Blue's 2023 and 2024 Most Satisfied Customer award for Rewards Programs.
But, we're more than the card you carry around in your wallet or the app on your phone! Our diverse team is located all over Australia, and our incredible office is located right in the heart of Melbourne CBD. Staying true to our flexible working policy and people-centric culture, we ensure all our team members are set up to work remotely across Australia. We are outcomes-focused, and everything we do is aligned with our core principles - Own, Act and Inspire.
Your Team
We've already built a pretty amazing team, but we're not looking for more of the same. Our day-to-day is made stronger when we surround ourselves with people who are different, like you.
Your Role
There is no typical working week at Flybuys. But here are some of the things you will be working on, day-to-day;
End to End Campaign Execution:
- Build and manage digital campaigns across email (including Always On and On Demand), push notifications, in-app messages, SMS, and webhooks/APIs using Braze.
- Collaborate with internal teams to design journey flows, audience segments, and personalization strategies.
- Understand targeting segments and creative variations within campaigns.
- Ensure timely deployment of campaigns.
- Set up A/B tests and multivariate experiments to optimize message content, timing, and channel strategy.
- Monitor campaign performance and troubleshoot any delivery or tracking issues.
- Maintain best digital campaign practices and documentation.
- Ensure best practice processes are followed from scoping through to execution.
- Provide exceptional quality check, proofing and assurance on all offer and data inputs in accordance with process and briefing instructions.
- Ownership of all campaign activity with the email platform and offer management system.
- End to end operational campaign coordination across all internal teams.
- Ensure all personalization and dynamic elements are executed as per brief and tested.
Project Management:
- Scope and manage requirements with stakeholders.
- Brief internal teams on requirements and timelines.
- Keeps stakeholders up to date with progress and timelines.
- Set up offers and manage end to end testing of the campaign.
- Look for continuous improvements from a process and design perspective, execute test and learn strategies and analyse results.
Your Experience
- Minimum 2 years of experience working with Braze.
- End-to-End experience with building and managing digital campaigns (Emails or across other channels including Web, App, Social and Display is also desirable.
- Excellent project management and organizational skills.
- Strong Marketing tech background.
- Hands-on experience with segmentation, personalization, dynamic content, and journey orchestration.
- Comfortable working with JSON, Liquid, and other personalization/templating languages.
- Knowledge of HTML/CSS is desirable.
- Strong analytical skills.
- Knowledge of APIs, data tagging, and mobile marketing best practices is a plus.
- Previous roles such as Email Campaign Specialist, Digital Campaign Coordinator, Email Specialist or similar Digital roles
- Experienced or have knowledge with Agile ways of working is an advantage.
- Braze Certified (desirable)
- Experience with complementary tools (e.g. Adobe Campaign, Snowflake, Postman) (desirable)
- Experience handling data, event tracking, data ingestion, and audience creation (desirable)
- Strong communication and collaboration abilities.
- Excellent stakeholder management and problem-solving skills.
- Excellent time management and organizational skills.
- Ability to prioritise and manage multiple projects.
Your Benefits!
We offer our valued team members a stack of exclusive benefits! To name a few...
- Flybuysflex | work from anywhere, measured on outcomes
- Two well-being days per year!
- Volunteer leave
- Ongoing learning & development programs and opportunities
- My Coles and Wesfarmers team member discount card
- Be Well Programs – Mind/Body/Soul
- Quarterly All Team events
- Hybrid social events
- New starter kit merchandise
Be You, With Us. Apply today!
We value ways of working that work for everyone and use our different strengths to make us stronger. We work hard to make sure everyone’s voice is heard and respected equally, regardless of identity, background, position, ability or lifestyle.
It is a condition of employment that successful applicants undergo a National Police Check prior to commencing.
- Published on 12 May 2025, 6:34 AM