Reporting to the Digital Marketing Manager, you will deliver a digital ecosystem that is the premium destination for Do It Yourself (DIY) and Do It For Me (DIFM) consumers, & Commercial audiences.
you will lead the delivery of Cabot’s digital marketing initiatives for 3 leading brands across Cabot’s Woodcare Portfolio. In adherence with the Digital Strategy, you will be accountable for managing communications across all digital channels including SEM/SEO, social, email communications, and websites, ensuring they are all aligned to business outcomes.
With a focus on growing market share and increasing brand value through the enhancement and improvement of Cabot’s online environment and reputation, you will manage digital platforms & tools, social media, CRM, analytics, digital marketing activities, and content development.
Working collaboratively with the team of agencies, the branding team, and the broader digital team you will contribute highly towards digital projects such as website builds, digital campaigns, Live Chat, and platform projects. You will also have a strong focus on leveraging digital opportunities through retailer channels and ensuring the Cabot’s Woodcare brands are at the forefront of our retailer’s digital evolutions.
What you will bring and develop
Customer-focused, collaborative, and curious by nature, you’re passionate about all things digital! You are creative, ambitious and will be known for your "get it done" attitude. You will be motivated by the opportunity to develop your career with a market leader.
Other Skills and experience include:
- Prior digital experience in a B2C marketing role or Agency Account Service role supporting multi-channel digital marketing strategies
- Experience with website content management systems, email campaign platforms, and Social Media management
- Excellent communications and stakeholder engagement skills
- Please note: In accordance with the Victorian Government’s COVID-19 Mandatory Vaccination (Workers) Direction, DuluxGroup is required to collect, record, and hold for select workers scheduled to perform work outside their ordinary place of residence from 11:59 PM on 15 October 2021. This means, during the course of the recruitment process, you may be asked to provide evidence of a COVID-19 vaccination.
Since its arrival in Australia in the ‘90s. Innovation, quality, and service continue to drive Cabot's success. It is the first choice for people who wish to protect and enhance the natural beauty of their timber. As a part of the iconic DuluxGroup, we manufacture with pride a comprehensive range of stains, varnishes, clear finishes, oils, paints, and polishes for the preservation and beautification of your timber at home.
Engage with our iconic brands and extend your career – apply today!