At Bayer we’re visionaries, driven to solve the world’s toughest challenges and striving for a world where ‘Health for all, Hunger for none’ is no longer a dream, but a real possibility. We’re doing it with energy, curiosity and sheer dedication, always learning from unique perspectives of those around us, expanding our thinking, growing our capabilities and redefining ‘impossible’. There are so many reasons to join us. If you’re hungry to build a varied and meaningful career in a community of brilliant and diverse minds to make a real difference, there’s only one choice.
Where do you want to go?
Make an impact and be part of the Marketing team developing, driving and executing the marketing strategy of Berocca whilst ensuring alignment with broader divisional strategies.
Reporting into the Marketing Lead have the opportunity work on key brands across the Australian market, influencing local initiatives and growth.
Do something that moves you.
- Develop and drive Berocca brand strategy and plans, ensuring sustainable growth with a healthy P&L
- Shape the future of Berocca brand with a NPD strategy based on consumer, shopper trends and demand spaces
- Contribute to Global Nutritionals Category Business Unit discussions & decisions
- Build and develop collaborative relationships with internal and external customers to deliver strategic priorities and drive operational excellence
- Identify consumer and shopper insights using market research and the Bayer Marketing Excellence program
- Monitor market trends along with consumer and customer needs and support
- Consider impact on division strategy and plans
- Be responsible and accountable for ensuring all aspects of assigned brand portfolio life cycle are delivered
- Manage and execute above and below the line campaigns as part of brand strategy
- Deliver forecast accuracy at or above divisional objectives via monthly forecast adjustments, integrating feedback from Sales and Supply Chain Teams
- Monitor and report on performance vs Budget including close management of P&I expenditure and propose corrective action when require
- Actively demonstrate a strong team spirit, engagement and performance focus
- Be a culture creator and actively foster a culture where innovation, diverse thinking and high performance can flourish
Does this sound like you?
- Strong business acumen and understanding of key marketing concepts displaying a digital first mindset
- Proven ability to foster collaborative relationships in complex environments
- Strong presentation, communication and consultation skills
- Strong project management, planning and prioritisation skills with ability to work autonomously
- Previous experience across multiple channels beneficial (grocery, pharmacy, P&C, route)
- Proficient at analysing data to provide insight
- Previous experience as a Brand Manager
- Degree Qualified (or equivalent). Preferably major in Commerce, Business Studies or Marketing
- New product development experience preferred
- Brand strategy development and insight generation
Be You @ Bayer
We are committed to creating a culture where people can be their best, in an environment that values inclusion, diversity and flexibility. At Bayer everyone belongs, regardless of race, colour, ancestry, religion, national origin, citizenship, sexual orientation, age, marital status, disability, or gender identity. We encourage Aboriginal and Torres Strait Islander people to apply. We also welcome applicants with diverse educational backgrounds, professional knowledge, personality types, thinking styles and life experiences. If you have a disability or special need that requires accommodation, please let us know.
Be part of something bigger
At Bayer we support your career. Ready to join our team? Click Apply. For more information about this role and the innovative suite of benefits on offer, get in contact with our Talent Acquisition Team via jobs.anz@bayer.com . We look forward to hearing from you.
Recruitment agencies please note that this position will be managed via our in-house Talent Acquisition Team. Bayer does not accept any unsolicited resumes.