Sales Representative

Why Atomic?

We’re Atomic Coffee. Bold, uncompromising, and obsessed with great coffee. From our Kingsland roastery, we craft some of New Zealand’s best specialty blends, fuelling top cafés and coffee lovers across the country. Joining Atomic means stepping into a world where coffee isn’t just a product - it’s a culture. With ways of working where you can deepen your coffee knowledge, connect with a network of passionate coffee people, and in a role that is the face of Atomic, no two days are the same, because coffee doesn’t stand still, and neither do we.

The role

This is a rare opportunity to step into a territory with both existing customers and growth potential. As one of a team of three Sales Reps and backed by a close-knit, supportive team, you’ll manage key relationships and expand Atomic’s footprint across the upper North Island. We're dedicated on building genuine, long‑term customer partnerships, and we take real pride in our brand and the people who represent it. The world of specialty coffee also offers abundant opportunities for learning and involvement, like the latte art throwdowns, a presence at Laneway festival and National Barista Champs. 

What you’ll be doing:

• Own and grow a portfolio of loyal wholesale accounts
• Identify and win new business across cafés, restaurants, and boutique retailers
• Represent the Atomic brand in every interaction - on-site, online, and in-market
• Coach customers to maintain quality standards and champion the Atomic way
• Manage promotional spend, customer training, and machinery stock within your territory
• Deliver against agreed sales, profit, and new business KPIs
• Support wider brand initiatives - occasional travel and weekend work may be required

What we’re looking for:

• Previous experience in coffee sales is ideal, but we’re equally open to candidates from closely related categories such as alternative milks, soft drinks, or hospitality sales. We’d also love to hear from people already in the coffee industry who are keen to move into sales - including café managers, and head baristas
• Someone who builds strong relationships and takes pride in retaining and growing business
• A clear, confident communicator - across email, in person, and with all types of stakeholders
• Commercially aware, organised, and committed to delivering value in every customer visit
• A passion for coffee and an eagerness to coach and educate others

What’s on offer?

You’ll have everything you need to succeed, with a company vehicle, phone and laptop provided, plus five days of Recharge Leave each year to rest and refuel. You’ll enjoy ongoing training and development within the UCC Coffee ANZ group, all while being part of a connected, coffee‑loving team that genuinely backs each other. And of course, there’s plenty of great coffee on tap and a range of events to get involved in.

Ready to drive impact with a brand that knows great coffee and great people go hand in hand? Apply now and bring your energy, ideas, and love of coffee to Atomic!